When analyzing your Google Analytics Report keep in mind there is no 'average' or 'good metric' numbers that can be provided as a goal for your website. The Web Team recommends to request two reports with a similar timeframe and compare the changes in metrics. Always note how you are directing your audience to the website. Keep in mind if you are sending emails, promoting events through social media, or other ways you are directing the audience back to your website for more information.
Modified on: Fri, Nov 4, 2016 at 1:53 PM
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